Heroic and leonine, intuitive and proactive, irresistible and irreducible, magnetic and magnanimous: Fiorenzo il Magnifico. It is the synthesis of a photojournalistic exhibition with various contributions that tells the incredible career of Fiorenzo Magni, Athlete, Champion and Man of cycling.

A virtual photographic exhibition to get in and out of the first rivalry in the history of cycling, perhaps even of sport. The one between Giovanni Gerbi from Asti and Giovanni Cuniolo from Tortona. They are the early twentieth century. When it all begins with the bicycle.